Marketing Massage and the Economy
E302W - Massage CE Program - 1 CE Hour(s)
Earn credits through articles you've already read in the Massage Professionals Update e-newsletter.
During tough economic times all business owners look for ways to continue to thrive and avoid having to close their doors. This brief program will provide insights into:
- The importance of massage therapy as a cost effective healthcare option.
- Product sales to serve client needs and the relationship between ethical sales, product integrity and education.
- Good expense cutting versus cutting expenses that may hurt business.
- Seven beneficial habits that can be incorporated to create a successful massage business.
In the Marketing Massage and the Economy program we've combined four articles written especially for the Institute's Massage Professionals Update. These four articles include:
- Massage Therapy: Economy Causing a Priority Shift - A troubled market could mean fewer clients, here are some suggestions on what you can do about it.
- Smart Product Sales for Massage Therapists - These suggestions can help you prepare for success by enhancing the client/therapist relationship while also seeking an ethical way to increase profits.
- Good Cuts vs. Bad Cuts for the Budget Minded - Keeping your massage practice afloat during an economic crisis usually involves some creative budgeting. While cutting costs can be a good thing, make sure you don't misstep by making the wrong cuts.
- 7 Habits of Successful Massage Therapists - See how these timeless principles can be used in any massage practice.
You can either read the articles by clicking on any of the titles above or upon enrollment you'll be able to access these articles and your online test through your online course account.
Student Reviews
I really enjoyed this course, and I didn't have to load up my table and equipment, I could reread info, if my mind wandered off subject, I love getting CE's this way!!!- C. Dorris, RMT
The information in this course helped me with how I can handle getting new clients, keeping clients, and still have appointments in a tough economy.- A. Griffin, NCTMB
Gave me good suggestion and things i didn't even think of when starting my own business.- T. Hardiman, LMT, NCTMB
As an LMT finally getting to start focusing on starting a business this course gave good insight with ideas to help expand a business in these hard economic times. Thank you!- S. Henry, LMT, NCTMB
I thought I knew most of this information but it gave me a lot of insight as to how to change my approach.- S. LaFrance, LMT, NCTMB
I thought it was great. Clear and interesting information that is helpful and beneficial to my practice. Easy to understand and to the point.- T. Price, LMT
Very helpful course! Great for these economic times!- J. Sierra, LMT, NCTMB
It was fast and easily understood, I loved it!!- D. Randles, LMT, NCTMB, ABMP
Materials
- 4 Original Articles - 7 pages
- Online multiple choice test
- Certificate upon completion
Display Certificates suitable for framing are available for $10 in addition to the certificate included with your tuition. Click here to order a Display Certificate.
Credits / Tuition
CE Hours: 1
Tuition: $15
Approvals
The Institute is approved by the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB) as a continuing education Approved Provider. Approved Provider 049478-00.
Credits also accepted by the AMTA, ABMP and NAHA.
For information regarding your specific state massage license requirements and approvals, visit our Massage Therapy Continuing Education Requirements page by clicking here.
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Contents: 4 original online articles; plus online multiple-choice test | $15 |
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